Up till now we have used Google UA together with the Weltpixel Enhanced Ecommerce extension for analytics. Since we have switched on a cookie consent bar, as required by GDPR, we are now missing 2/3 of our traffic … and the rest gets attributed incorrectly to a large extend. As a result, we need to find a new solution … not building on Google Analytics ….
We have looked into several extensions, like
https://mirasvit.com/magento-2-extensions/advanced-reports.html
https://aheadworks.com/advanced-reports-extension-for-magento-2
https://amasty.com/advanced-reports-for-magento-2.html
These extensions provide a lot that would satisfy our analytics needs … however – as far as we could judge – one thing is missing in all of them: tracking users according the traffic source and consequent performance data. We would be interested in the differences of different traffic (traffic coming from paid/organic search, paid/organic social media, referrals, newsletter, etc.) on different performance indicators (e.g. add to cart, abandoned cart, completed purchases).
Could anyone provide a recommendations for an analytics solution that would satisfy our needs?
submitted by /u/reini76
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