SEO Tips for Magento 2 Product Pages and Settings #2

Harness the power of keyword research

Keyword research is crucial for driving organic traffic to your Magento store. Here’s why it matters and two fantastic tools to help you get started:

The power of keywords: Keywords are the foundation of successful SEO. They connect your products with potential customers searching for them. Using relevant keywords strategically boosts your visibility in search results.

The challenge of keyword research: For SEO beginners, identifying the right keywords can be daunting. But fear not! Keyword research tools come to the rescue, making the process easier and more effective. I have two tools that I use regularly:

• Google AdWords Keyword Tool: This free tool from Google provides valuable insights into keyword search volume, competition, and related terms. It’s an excellent starting point to discover relevant keywords for your products.

• Keywordtool.io: This versatile tool offers keyword suggestions from various sources, including Google, Bing, and YouTube. It provides long-tail keywords and even questions that users might ask, helping you target specific customer queries.

=> How to use them: Enter relevant product-related terms into these tools, and they will generate a list of potential keywords. Focus on high-volume and low-competition keywords to optimize your product pages effectively.

Combine short-tail keywords (generic terms with high search volume) with long-tail keywords (more specific phrases) (*this keyword have to same intent*)

🔍 Stay relevant and monitor: Keep an eye on your competitors and industry trends to ensure your chosen keywords remain relevant.

What do you think? Share the way you do keyword research!