Hello folks. I would like ask the magneto users what are your needs in terms of customer data acquisition and customer journey automation. I would like to write an extension for magneto and Tracardi. Tracardi is an open source project for automating customer journey and integration with other systems like marketing automation or customer data enhancement platforms
I was thing that maybe collecting customer behavioral data like product views and purchases and then using tracardi to send it to some open source ml tools for finding next products that the customer could buy and then sending this data to mailchimp or any other service could be a good start.
Do you have any ideas that I could use to increase customer engagement?
submitted by /u/zakamark
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